Regina Jackson has vivid memories of the aid received from Reach Out Lakota when she was out of work for seven months in 2008. The nonprofit organization provides food, clothing and other necessities to the needy in Butler County in southwest Ohio.
After winning $1 million in a New Year's Raffle by the Ohio Lottery, she said she'd like to donate a truckload of toilet paper, or at least enough cash for one, to Reach Out Lakota. Jackson, age 60, recalled that she and her 81-year-old mother had to ration the two rolls they got each month while she was laid off.
The Cincinnati Enquirer reports that Procter & Gamble Co. executives saw her comments.
"When we heard about Regina, we were just inspired to give back," said Charmin spokeswoman Laura Dressman.
The Cincinnati-based consumer products company will donate 5,000 rolls of Charmin, with a retail value of more than $4,000, in Jackson's name.
Reach Out Lakota gave out 5,500 rolls last year. The donation means Jackson's own $5,000 donation will go to food and clothing instead.
"I couldn't wish for anything better," Jackson said.
Reach Out Lakota says it helped 2,445 needy families last year. Jackson recalled being reluctant to ask for aid, but found it was a major help until she got called back to her customer service job.
"In the beginning, I didn't want to come, but it ended up being a godsend because it took a lot of weight off my shoulders," she said. After winning the lottery — which will net her a lump sum of $710,000 after taxes — she immediately thought about giving back.
Jackson also plans donations to a church that helped out and also to animal protection groups.